It is impossible to exaggerate the importance of being a “pro” communicator in every facet of your daily life and career, regardless of who you are or what you do. Having excellent communication skills gives you a competitive advantage over your peers and leads to all kinds of better relationships.
Teenagers and people in their early 20s are on a completely different planet in terms of how they communicate today compared with others of an older age. In addition to the more traditional forms of communication, you need to be open to using new types of media, such as Facebook and YouTube, in getting your “message” out to those who may be interested in it.